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MADE: DESIGN STORIES

CLIENT & TARGET AUDIENCE:

MADE. Millennial, Gen X and Baby-Boomers. YouTube, and Social Media Channels

BRIEF:

MADE commissioned Bespoke to create a series of films that highlighted the high level of creativity and design typical to the brand and to explore how it's products genuinely feature in the lives of influencers, design experts and thought leaders.

SOLUTION:

We worked to create a people first solution that put product and design at the heart of a very human story. This approach allowed us to safely explore and celebrate the brand whilst maintaining a wholly authentic standpoint. From this foundation we were able to be playful and creative with our visual story telling, bringing the products and their owners unique stories alive with cinematic framing, structured lighting, stop frame animation and fluid movement. The overall style is a curated stream of consciousness giving a feeling of structure within flow.

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