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DECORTE: UK LAUNCH

CLIENT & TARGET AUDIENCE:

Decorté UK. Affluent Millennial, Gen X and Baby-Boomers. YouTube, Print Media and Social Media Channels

BRIEF:

Decorté wanted to announce their arrival as of one of Japan’s biggest selling skincare brands to the UK with an exclusive product range in Selfridges as well as leveraging their global Ambassador Kate Moss to create maximum noise.

SOLUTION:

We worked with Decorté and a select team of agencies to create a 360degree PR response to the UK launch of this exciting brand, including online digital content, stills, launch event and media coverage.

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